Recently, Apple has announced that customers in China will be able to use UnionPay, the country’s leading payment system in order to make purchases right from their phones. This move is set to bring an even larger emphasis on the great range of products that Apple is offering, but it will also improve the coverage of the Apple Pay service even more, which is great.
This way, the purchases are faster and the Chinese persons won’t have to use the debit and credit cards any more in order to buy products and services from their phone or tablet.
The interesting thing about this deal is that thanks to it more than 4.5 billion cards that are currently available in the Chinese banking system will be now integrated in the service, which gives Apple a major bonus in this regard.
Usually, the Chinese banking system is a little restrictive, as people had to transfer the money they wanted into the app store account first, and then use them to make those purchases, something that does lead to a lot of frustration. Thanks to the UnionPay deal, every Chinese person now has the opportunity to just add the credit card data within the phone and that’s it, there won’t be any other requirements. Making the system easier to use is the first thing that Apple has done right here and the results are definitely going to appear very fast because of that. While the whole UnionPay system isn’t fully integrated as of now, you can be certain that in a few days or weeks it will work seamlessly and it will provide the much needed support that people from China always needed.
In fact, many analysts specify that this is by far one of the much needed features that the business environment needed, and Apple has successfully managed to integrate this in time. If you take into consideration the fact that China is the second largest marketplace for Apple when it comes to app downloads, you can clearly see why the company has made this change.
Is the deal great for Chinese users? Yes, because up until now they had to use a rudimentary method to do their purchases, but thanks to the new UnionPay integration things are taken to a whole new level, and we couldn’t be more excited because of that. Of course, Apple also said that numerous other features are in store for Chinese users, so everyone is excited in regards to what those features will bring and what will happen with the platform in the near future. One thing is for sure, that Apple will continue to dominate the market, unless Android will provide a similar, appealing and easy to use feature.