When you create a mobile application, you always want it to succeed, reach new grounds and become profitable. Of course, many of the applications on the app stores will fade in oblivion most of the time, and that is why you need to make sure that you always get feedback from the people that do get the app in order to improve it an make it even better than expected. In the end, that is all that matters.
After all, the money you receive from the app are from customers, so you do need to know how they react to the application, the features that you can find in it and so on. In fact, feedback is so important that most of the time it will actually help people take the harness and guide you in the direction they want the app to be. This might not be the most exciting thing, and sometimes it might even be annoying, but the end result is that always the development process needs to take external factors into account, otherwise it will simply fail.
When it comes to actually implementing ways to get feedback within your application, you need to know that there are multiple ways you can do this. One of the best ones is to simply ask your customers once you see that they have used the app for a while now.
Adding a message that you do want to hear feedback in the release notes or on the app store description will also show people that you do want to get the mobile application as good as possible, which in the end is the most important thing.
However, you need to avoid asking people about the app when they just installed it and so on, instead asking that in the end of the usage session is much more useful and productive, because this way people are actually more enticed to bring a detailed summary of their experience.
There are numerous things that you should ask users, and these are, for example, what new features they want released, what updates they would like to the current features, and, of course, if they think the app is good enough to recommend to a friend.
Surveys are another interesting method of gathering feedback and this is actually very useful and inexpensive. Users just need to complete a small survey and there they will have the opportunity to express their ideas towards your app, and that’s crucial to say the least.
On top of that, review mining will also help you a lot, because this way you will entice people to play the app and rate it the way they think.
These are only a few of the ways you can try to get feedback from customers. Implementing at least a few of them will help you a lot in pinpointing problems, and this will be helpful quite a lot in the long run for your mobile app!